Tag: marketing

To Kill a Shogun: The Sad Tale of Minamoto no Sanetomo

April 30, 2024
Essay, History, History

In 1219, the shogun Minamoto no Sanetomo, samurai lord of all Japan, was slain on the steps of Tsurugaoka Shrine in Kamakura, killed by his own nephew in cold blood. Who was Sanetomo - and why was he assassinated?

Aichi Prefecture: What’s Good (and Not So Good) About Traveling There?

With overtourism rocking Japan, people are looking for less crowded places to visit. A new survey rates how Aichi Prefecture stacks up.

The Weak Yen Has Japanese Travelers Bringing Rice to Hawaii

The weak yen is a big boon to tourists coming to Japan. But for Japanese traveling abroad, it's forcing them to economize, with some bringing their food with them.

Famous Mt. Fuji Photo Spot Will Be Draped Over Due to Overtourism

This is why we can't have nice things: an influx of tourism is forcing officials to close off an iconic picture spot of Mt. Fuji.

Japanese Soba Maker Aims for Guinness Record Next Month

A company in Fukui Prefecture wants to set the first-ever Guinness World Record for soba eating. Here's how your hungry self can help.

Are You Eating These Japanese Foods Wrong?

Japanese food etiquette has a series of dos and don'ts. But one etiquette expert says even most Japanese people get these things wrong. Learn how to level-up your food manners game in Japan.